We serve both large and small companies, assisting top management in the analysis, development and implementation of their business models, and in the conception and building of new businesses and product lines. We also work with hedge funds, venture capitalists, private equity funds and other investors helping them both assess opportunities and improve the performance of their portfolio companies.

We leverage a wealth of advanced tools, including Game Theory, Real Options, and the 8-Factor Business Model Analysis™ (developed by Professors Fuerst and Melumad of Columbia Business School). we consider the direct and indirect effects (through interaction) of key success factors, including the core technology, target market trends ,competitive position, the pricing model, production and service cost structure, the management team, the intellectual property strategy, regulatory strategy, reimbursement, partnership, financing, marketing and operational strategies.

The ability of a venture to maximize its value relies on its ability to combine the components of its business model in a perfectly orchestrated manner, thereby optimizing its competitive position and ability to retain long-term, sustainable profitability and/ or achieve attractiveness to strategic acquirers. Further, understanding the lifecycle of a venture has a dramatic effect, as the relationship between the factors and their characteristics will change over time. Our role is to assist in the design, fine-tuning and implementation of this orchestration.

Strategic Models provides a complete framework of financial, managerial, operative and strategic infrastructure for bringing a technology-driven product to market. We work with our customers and partners in different stages of development, from start-ups to publicly listed companies, but our goal is the same: to maximize their likelihood to reach and penetrate their selected markets while reducing the time and cost to get there. We become actively involved in management, bringing our years of experience. Our experience helps minimize mistakes, and saves time and money in getting novel technology to the market; our hands-on involvement allows the entrepreneurs and management to focus effectively on their technology and its development.

The breadth and depth of our network make us different. We integrate all the required disciplines, from strategy, research and development, intellectual property, (and in healthcare: public health, clinical studies, regulatory affairs), marketing, business development and finance. We work with our customers and partners hand-in-hand every step of the way. We guide, manage, help execute, and assist in obtaining the necessary capital, infrastructure and networking with industry partners and the medical community.

The Strategic Models approach seeks to directly address the key reasons why a technology organization may be unable to achieve its vision, despite of having a truly brilliant idea or promising initial start. For example, we bring a multi-disciplinary approach to technology life-cycle management, from as early as its conception as possible, leveraging our broad industry experience, so all critical inputs are incorporated into the product specifications and product marketing plan before investing heavily in design and development, thereby reducing risks of product redesign, delays in approvals or supply, rejection by the market or loss of precious time, money and opportunity.

From conception to the next generation, a product life-cycle needs to be managed in an inter-disciplinary process, with active participants from different fields, to ensure that the resulting product offering meets the requirements of all market constituencies, such as regulators, payers, providers and patients, as well as the different corporate stakeholders. Through the process, different operating functions such as R&D, finance, regulatory or marketing take a lead role at different phases, but all other functions continue to be partners and contribute at every juncture. Regardless of the product development phase, when a technology is assisted by Strategic Models, a systematic process is applied to achieve long term sustainable value.

Our main services include:

• Corporate and Business Unit Strategies
• New Business Development & Launch
• Analysis and Developments of New Markets
• Rapid Product Development Facilitation
• Capital Markets Strategy
• Alliances and Joint Ventures Analysis and Process Support
• Distribution channels Analysis
• Strategic Pricing Models, incorporating Reimbursement and Contracting Strategies
• Merger, Acquisitions and Spin-Offs Analysis and Process Support
• Intellectual Capital Strategies
• Performance Based Value Management
• Procurement Strategies